Background

Class Action & Mass Tort

Gerber Life Insurance Classes Certified

IMPORTANT UPDATE: February 20, 2026

‍If you received a postcard or email notice from Kroll Class Administration relating to this case, then Gerber Life’s records show that you purchased a Gerber Life Grow-Up Plan and/or a Gerber Life College Plan, also known as the “Gerber Life Insurance College Plan”, between April 24, 2014 and September 27, 2024.

Because of this, you may be affected by this class action lawsuit. Your legal rights are affected by your response to this notice. We advise that you read the information you received carefully. Additionally, please note that should you wish to exclude yourself from this lawsuit, the deadline to respond to this notice and opt-out is Tuesday, May 26,2026.

For further details, and to help answer any questions you may have about this case and your legal options:

Update

9/27/2024

Gerber Life Insurance Classes Certified

CohenMalad, LLP is delighted to announce that Judge Kenneth M. Karas of the Southern District of New York just certified classes of two million purchasers of Gerber Life insurance policies, misleadingly sold as savings plans instead of what they really were – juvenile life insurance. Individuals represented in this class action purchased nearly $700 million of these misleading policies.

CohenMalad’s legal team has worked tirelessly on this case for over five years, led by partners Lynn Toops and Natalie Lyons.

“Today is one of the best days of my career,” says Ms. Toops. “Gerber Life deliberately preyed upon new mothers and grandmothers, most of whom made at or under a living wage. They misled and tricked these women into purchasing worthless life insurance policies under the guise that they were a savings plan for their children, when they were not. I am delighted with the Court’s ruling, and am proud to have worked alongside Ms. Lyons, who has championed this case since the day she joined CohenMalad.”

Ms. Lyons commented, “This is a true win for the millions upon millions of consumers who were duped by Gerber Life into purchasing these products based on false, grossly deceptive messaging, and who otherwise might not have their day in court.”

View the March 6, 2025 lawsuit update here.

Gerber Life Insurance Classes Certified

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